Mahdis is a young girl, working as a receptionist at a male modeling agency in Iran. Her goal is to become a model herself. However, modeling and fashion is frowned upon in the Islamic Republic of Iran, and female modeling is an underground activity. Mahdis, a tall and beautiful girl in her twenties, does not let the religious governance of her country prevent her from reaching her goals though. She constantly tries to learn the ways of the business through her job and by discussing her dreams with the male models she works with. First time documentary maker, Marjan Alizadeh, follows the daily life of Mahdis with her camera crew, who tries to cope with the obstacles around her. What makes things more difficult for Mahdis is that she has a highly religious father who is thoroughly against his daughter pursuing a career in the fashion industry. Her mother, on the other hand, is concerned about Mahdis' dreams and supports her in every way that she can.Through Mahdis' research and interest in the fashion industry, Alizadeh incorporates historical footage of Iran's past pertaining to the growth of fashion. The viewer sees how fashion changes from the ruling of the Kings to the Islamic revolution and the establishment of the new regime. Alizadeh shows the importance and significance of fashion in Iran through these historical scenes that had been neglected for years.